Cradle to Cradle Design™
Design for the Circular Economy™

Through McDonough Innovation, William McDonough and his team provide targeted ideas, product concepts, and solutions for a wide range of sustainable growth issues faced by corporate officers, senior executives, product designers and project managers. He often works with CEOs to establish a vision, and then with the management team to set goals and execute projects aligned with Cradle to Cradle Design™ for the Circular Economy. His values-drive approach helps companies embed Environmental, Social and Governance (ESG) leadership into everyday practice, enabling progress toward a positive vision.

C-Suite Advisory

  • High-level visioning & strategy
  • Communication strategy
  • Opportunity identification
  • Curated connections

Sustainable Technologies

  • Technology assessment & metrics
  • Mapping tech to impact
  • Workshopping & training
  • Project development
  • Matchmaking development

Brand Impact

  • Sustainable vision & strategy
  • Goals & metrics
  • Innovation opportunities
  • Workshopping & training
  • Project development
  • Messaging & communications

Strengthening NGOs

  • Board leadership
  • Establishing neutral space
  • Impact metrics
  • Networking